Strategy
Marketing Tools
Content marketing tools simplify your job by enhancing collaboration, tracking, analysis, and communication while bridging the gap between marketing and sales teams.
What is a content marketing tool?
It's any tool that helps content teams improve, simplify, or better manage their marketing work. This covers a wide range of tool categories for various aspects of marketing content creation. From coming up with ideas to implementing designs and automating social media posts, there are plenty of great content marketing tools to make a content marketer’s day more productive and less stressful. Let’s check out some of the best ones.
Content Management
Hootsuite
This tool simplifies scheduling, link shortening, and analytics. It offers free, professional, and themed plans for businesses and supports social network integrations for Twitter, Facebook, Instagram, LinkedIn, Pinterest, YouTube, and TikTok.
Tailwind
One of my favorite social media scheduling tools is commonly used for Pinterest and Instagram marketing. It's good for small businesses and bloggers. It's a very simple but important tool for saving time.
Email Marketing
OptinMonster:
One of the best list-building tools for affiliate marketers. Your email list is an essential part of your affiliate marketing strategy because it’s the easiest way to reach your website visitors directly.
Convertkit:
For small businesses or those seeking a more advanced email marketing tool, ConvertKit is a highly recommended choice. Its automated system is ideal for list building, and its affordability makes it a smart long-term investment.
Affiliate Links
Pretty Links
Pretty Links is more than just a link-cloaking tool. It's a URL-shortening service that provides you with comprehensive insights into the performance of your affiliate links, helping you optimize your marketing strategy.
Linktrack
On one platform, you can track your pay-per-click campaigns, email marketing campaigns, social media advertising, and affiliate partnerships. Very handy!
Lasso
An affiliate link management tool for WordPress that allows you to create beautiful product displays.
Analytics
Google Analytics:
A free web analytics tool that tracks the traffic and behavior of your website visitors.
Leads
Hubspot
The HubSpot plugin includes a free customer relationship manager (CRM) and three lead generation tools: forms, popups, and live chat.
Thrive Leads
A lead generation plugin for WordPress that allows users to create and manage opt-in forms and lead-generation campaigns on their website
What Is Social Media Automation?
Social media automation is all about using tools or software to automate repetitive tasks, like posting content and generating reports, without having to do everything manually.
Social media automation is the process of using tools or software to manage repetitive tasks on social media platforms, like posting content or producing reports, without manual labor.
Tools that automate post-scheduling, basic customer service, and analytics reports can free up social media managers' valuable time for higher-priority tasks.
Aspects of Creating Content
we can't always be the creative geniuses we aspire to be. Sometimes, we fall short. If you're struggling with content ideas, consider using generative AI tools to help brainstorm. While it's great to use AI for automating text-based content, visuals, and videos, it's essential to review and edit the AI-generated results. Remember, AI isn't flawless, but it can definitely give you the creative boost you need.
Trusted Brands
